Tinder Buys Video-App Wheel, Plans to Bake Video Features into Its Interface

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Tinder has always been a great, great material for lonely-hearts; a go-to online pavement for anybody longing for love. Search prospects, swipe interests and build connections – it’s as easy as it gets.

And, in a bid to put some spark into your love connections, Tinder has plans to introduce a Snapchat-like video calling facility to millions of its users.

The big daddy of the dating world, Tinder, has recently bought Wheel – a platform that enables users to create short videos – and, is aiming at taking your engagements a notch above on the romance meter.

tinder

Wheel lets users to engage or join a conversation with short, creative videos. It even allows users to make video contributions to each other’s reels, and give a unique punch to the plot.

It was just bad luck that Wheel, despite its new and fun-loving concept, never received its due, and eventually got crashed in the markets. This collaboration has invited a series of managerial overhauls, where the Wheel team will join Tinder at development and senior level positions.

Tinder is going the video way, but there is no clarity on how its video wing will go about, and when it will roll out for the users.

No wonder, we are counting the days until this feature gets live. It’s indeed a sign of good things to come, and we believe, other dating apps will surely follow the suit.

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