Already so many companies who have already started selling online-only brands through worldwide and few of them making partnership with some online eCommerce giants like Amazon, Flipkart. Now the new company Swipe Telecom have announced to launch online-only brands Elite but still there is no details of those devices.
The first device of Elite will launch on August through a leading e-commerce portal and according to the company the approx cost of those devices will be between Rs. 5,000 and Rs, 15,000. The company has also said that they will continuously launch new devices within 2 months of intervals and ready to invest around Rs. 2 million on its market. The Founder & CEO of Swipe, Shripal Gandhi commented on the announcement:
There is a growing demand for our products online and the traction has increased by almost 200% during the last year. With changing purchasing patterns of the smartphone users, Swipe’s upcoming offering through this new brand Elite will be available for sale only on e-commerce websites. The idea is to introduce a premium and superior smartphone that caters to extremely aspirational and tech savvy high-end youth segment.
The smartphones will be available in India as well as Globally, but the company haven’t leaked any specs yet. So you have to wait for an announcement of those Elite devices.